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Production

Zero Range

An international defence industry campaign: 14 outputs from one production day.

14

final outputs

8

specialists

1

production day

3

weeks of pre-production

Copyright fully transferred on delivery.

Brief

A credible visual world instead of a documentary series. Details of camouflage, optics and gear must hold up in front of an expert, and one production must yield outputs for print, catalogues, digital and campaigns.

Solution

Cinematic realism, high contrast and cool tones with selected warm sources; fog, smoke and rain as designed elements. Freemason provided full production management and a professional military unit; the client supplied weapons and equipment. Shot in the Orlík reservoir area.

Delivered by

Freemason — campaign photo and video production, Member of TOTALMEDIA Group.

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